The Belan Deck by Matt Bucher 📚
I found this book via Austin Kleon. It’s a fun read that will feel all too familiar to anyone who has to use slide decks to communicate something to decision makers. Also, a good read as we enter The AI Age.
Naming things can feel impossible, but when it’s done well, it’s as if that thing could never be called something else.
Or; how every brand naming process feels.
We trivialize virtually everything meaningful to humans in a market economy.
Repetition as change.
Somewhere John Cage is smiling.
I was born, and then I liked books.
Between San Francisco and Denver, looking down 30,000 feet, what’s notable is the lack of human presence. Humans can’t seem to dominate nature at all from this distance.
When we buy a book, we think we are buying time to read.
For the individual, time may speed up or slow down, whereas, for science, it would remain the same.
Life is short, art long, opportunity fleeting, experience deceptive, judgment difficult.
Technology can’t catch up. It creates holes in the timeline.
Dave once told me that the generation raised by the internet is in trouble because their grasp of culture is increasingly fragmented.
Sears, Kodak, Polaroid—one must keep up. Or else face obsolescence. The Dustbin.
Control C, Control V, it’s all too easy to add, to steal, to remix again and again.
Any system that can perceive its environment can also be unplugged.
For at least fifty years AI research has existed within a boom- and-bust cycle.
If you don’t play around with the form, you’re not meant to be taken seriously.
If you are making anything completely linear, it’s probably too simple.
All narrative art is time management. Said Kyle Beachy.
Change the line breaks and call it a poem. Change one name and call it a novel. Paste it into PowerPoint and call it a deck.
A poem is just a shape. A shape is not literature.